Opening your small business was an exciting time for you. You studied everything you could find on how to succeed in the world of internet sales and tried to put all you read into action. You put up a website and filled it with content. You set up a way to track your email subscribers, created a short-term marketing plan, joined all the social media sites. You looked forward to the thousands of subscribers you knew you would soon get. The thing is, those customers never materialized beyond a minimal amount. What went wrong?
A cascading style sheet (CSS) is a style language used to develop the front end design of a website. Most cascading style sheets are to set up the visual style of user interfaces written in XHTML and HTML. But, the language can apply to any XML document.
Your website is among your most powerful selling tools, and the "soft sell" can work to your advantage. The About page is one of the less-discussed parts of your website but it is just as important as any squeeze page or landing page when it comes to customer trust. Having an About page is not enough -- it should be easy to read and represent you honestly. Our "About Us" page is the third most viewed page on our website, it gets more traffic than any of our "services" or "portfolio" pages.
Your website aids in establishing a presence on the internet. It should provide information, services, and make sales but ultimately bring growth to your organization. Within the still developing internet world, it is becoming more and more apparent the importance of integrating business online, especially on mobile.
Advertising is one of the more effective ways to grow your business, and modern technology has done wonders to improve how advertising is done. Quick Response codes, or QR codes, are small square barcodes that, when scanned, execute electronic commands to suit almost whatever use.
Get ready for Part 2 in our series dedicated to helping you drive more web traffic towards your website!
This will be the first in a series of posts to help you figure out some ways to generate more traffic for your website. Customers love to see content flowing regularly; it shows that your organization is still active. And it’s great for SEO too!
It’s one thing to go out and have someone put together a decent website for you, but to invest in a website that’s build to last is another thing entirely. I cannot tell you how often it is that I stumble across a website that is improperly maintained, lacking in design, and just plain lazy.
Pleasing customers is one of the top priorities to most (well-meaning) companies, and as such, it’s essential to have a website that your customers will enjoy visiting. Here are some tips to building a website your customers will love so much that they’ll keep coming back.