Palmdale Glass is a leading glass retailer and licensed contractor for residential and commercial glass in Palmdale, California. Established in 1952, the company has become a trusted repair and replacement company for customers in the Antelope, Santa Clarita, and San Fernando Valleys. The company wished to begin the new year with a fresh start to their web presence, choosing to update their content strategy, logo, and website design.
We began the process with a deep dive interview to get to know the company. their typical client, and how to reach that client best through strategic content creation and design choices. The overall goal was to instill trust in the customer and assure them that the company was committed to transparency and providing sustainable solutions within their customer’s budget. With this in mind we created new content that focused on the customer’s concerns and anticipated frequently asked questions, while leading them to contact Palmdale Glass to experience their friendly customer support first hand.
Following the content creation process, we dove further into conveying the message of transparency and affordable solutions through the logo and website design. The logo utilizes two panes of glass and skews them for the icon, along with showcasing their brand colors in solid bars. The website design was inspired by how open windows and glass doors can make a room feel. Whitespace was used to make the user feel a sense of openness in the layout of each page, while brightening the overall design given their darker color palette.
After the content and design received final approval from the client, we moved on to the development and pre-launch stage. As with all 95Visual projects, we prioritize usability across all devices and tested the website across multiple browsers and mobile devices after the website was complete. The website has successfully launched, which can be viewed at PalmdaleGlass.com
We highly recommend contacting Palmdale Glass for your next glass repair or replacement in the Antelope, Santa Clarita, and San Fernando Valleys.